Their huge popularity is part of the reason why more than a BILLION hours of content is watched on video sharing site YouTube each day.
But if you struggle to keep up with the who’s who of YouTube, from lifestyle gurus and fashion experts to professional Pokémon hunters and crazy comedians, you’re not alone.
New research from TalkTalk shows that 75 percent of parents would like to know more about the online stars showing their kids how to eat, dress and even date.
To help you out, we’ve created a guide to the weird and wonderful world of vlogging and the people you need to know about…
One of the original YouTube heavyweights, 26-year-old Charlie McDonnell was the first vlogger in the UK to reach one million subscribers.
How did he achieve this admirable feat? As a 16-year-old he began posting videos of himself completing challenges such as drinking tomato ketchup and eating baby food.
He became such a sensation that TV presenter Phillip Schofield and his daughter Molly challenged him to perform a wacky dance for his legion of fans.
The Bath-born star now hosts a video series educating viewers on the world of science. Six years ago he was even offered a place on Celebrity Big Brother, but turned it down.
Girl with the Magic Touch
Fashion and beauty vlogger Zoella, 27, started her rapid ascent to YouTube fame by broadcasting makeup tips from her bedroom in 2009.
Eight years on she boasts almost 12 million subscribers, eight million Twitter followers and 11 million Instagram fans.
She also holds the record for being the fastest-selling debut author, with her 2014 book Girl Online outselling Harry Potter author JK Rowling after shifting 78,000 copies in the first week.
He may once have claimed to be a “digital dinosaur”. But even Pope Francis has revealed he’s a fan of today’s vloggers.
The 80-year-old Argentine pontiff, who says he has not watched TV since 1990, met with 12 vloggers from around the world in the Vatican last year.
The group included 31-year-old Brit Louise Pentland from Northampton, whose fashion and beauty channel Sprinkle of Glitter, has more than 2.5 million subscribers.
Videos on the channel provide advice on making flower crowns and fashion tips for plus-size women. “To preach beauty and show beauty helps neutralise aggression,” said the Pope.
Talented Teenage Tuber
A former member of girl band Born2Blush, lifestyle vlogger Saffron Barker has become such a hit with viewers that she now been snapped up by TalkTalk TV.
The glamourous 16-year-old, who already has more than 800,000 YouTube subscribers, will host an exclusive, original, six-episode series called In My Day, which is available on TalkTalk TV now.
In My Day features Saffron and members of her family discussing topics from the viewpoint of different generations, covering everything from music and love to fashion and fame.
It’s not just the youngsters getting in on the act. Grandmother-of-five Tricia Cusden has put old on hold after becoming a £2m-a-year makeup star.
The 69-year-old ex-training consultant quit retirement four years ago and started her online beauty brand and YouTube channel, Look Fabulous Forever.
The site offers makeup tutorial videos for over-55s, and features films such as “From Day to Evening Glamour” and “Summer Wedding Makeup”.
Tricia’s videos have amassed more than three million views and she now has more than 21,000 YouTube followers.
Heard the one about the 25-year-old comedian with five million online fans?
Comedian Marcus Butler has become an internet sensation since he began uploading videos of his pranks and goofy stunts to YouTube.
Among his most successful films are those featuring the youngster belting out his favourite pop songs in a squeaky voice after inhaling helium from balloons.
One of his films has been viewed more than nine million times.
The Big Time Gamer
Olajide Olatunji, better known as KSI, is another YouTube veteran.
His first channel was started in 2008 and the 23-year-old from Watford now has more than 16 million subscribers.
He is famous for his sporting challenges, prank videos and computer game tutorials, where he plays titles like FIFA and GTA and provides his unique running commentary over the top.
He has been so successful that’s he has now launched a music and writing career.
For those who enjoy something a little more extreme, one US tech vlogger found fame testing the durability of the iPhone 7 by putting it inside the jaws of an alligator.
California-based TechRax’s video shows the creature chomping down on the gadget, leaving it with a cracked screen.
He continued the test by dropping the smartphone from the 148th floor of the Burj Khalifa in Dubai – world’s tallest building. (It plummeted 2,717ft and shattered).
His wacky tests have helped him build a following of 5.6million fans. Just make sure the kids don’t try and re-create it at home.
Fashion experts have been quick to praise the influence of beauty vloggers such as Tanya Burr and Iskra Lawrence, who are both known for their focus on natural beauty.
Fans describe them as “relatable and authentic”.
Iskra, 29, was the founder of the Runway Riot website, a fashion and beauty site devoted to women of all sizes, and refuses to retouch or digitally alter her Instagram images.
Last year she was named as one of the BBC’s 100 Women, a prestigious list which celebrates influential and inspirational women.
source: The Mirror